Tami Cannizzaro is a Director of Marketing for the IBM Industry Solutions Division. She manages an organization responsible for driving global demand generation programs in support of the IBM Smarter Commerce initiative which helps businesses transform their organizations in support of today’s digital, mobile, social customer-centric economy. After a career as a research analyst on Wall Street, Tami received her MBA from the NYU Stern School of business. During her tenure at IBM, Tami has held a variety of positions supporting the rollout and global launch of IBM’s Smarter Planet, Smarter Commerce, and SOA Initiatives. Tami also established the IBM IMPACT and IBM Smarter Commerce Global Summit Conferences. She is passionate about digital technology, social media and marketing. She lives in Westchester New York and works at the IBM office in Somers New York. Check out Tami’s blog at http://www.digitalageofmarketing.com/